Assessment 2 Business Research Proposal - Individual Assignment (1500 to 2000 words)
For this assessment, students are expected to present a written
research proposal that is based on the literature review (Assessment 1)
and demonstrates their understanding of business research/research
paradigm. (assignment 1 is attached in the email)
Based on their literature review, students are required to write a
business research proposal outlining the details of the proposed
research project that addresses the gaps identified in the literature.
Derived from the business topic, the proposal needs to include clearly
state research questions (primary and secondary), and provide a solid
research methodology that supports the feasibility of the research
project
Marking criteria of the research proposal include: the justification
of the research questions that operationalize the research topic; the
demonstration of a detailed research methodology addressing research
instrument, sample size and sampling approach, research location/s and
schedule as well as providing a critical assessment of the limitations
of the methodology and the expected outcome of the research project.
Assessment 2: Marking Criteria:
Marking Criteria’s Marks
Research Project Introduction and justification 5
Research Questions and justification 15
Research Methodology 30
TOTAL MARKS 50
Need to follow below Assignment structure:
1. Introduction
2. Project Objective
3. Project Scope
4. Literature Review (Students’ needs to summarize Assignment 1
literature review (2-3 pages) and do justification from Assignment 1
literature problems, gaps opportunities, Hypothesis)
5. Research Questions/Hypothesis
- Primary Question (only one question)
- Secondary Questions (1, 2 ….)
Research questions should be linked to Literature Problems, Gaps, and Hypothesis
6. Research Design and Methodology
• Qualitative research
(Students should propose the Process of the Qualitative Research
(Main Steps), Approaches to reliability and Validity, Sampling, Sample
Size, Data Collection Method, Variables Specifications)
• Quantitative research
(Students should propose the process of the Quantitative Research
Design Process (Main Steps), Research Instrument, Quantitative Data
Analysis Process, Sampling and Simple Size, Interviewing and Questionary
Design, Reliability and Validity of Data)
7. Research Limitations
8. Time Schedule (Research plan)
9. Conclusion
10. Reference List
11. Appendix
NOTE: Students are not with requirements to collect and analyze data.
The most important thing to remember please the referencing must be
in Harvard style. I had to lose the marks for the previous assignment
even I asked you to do Harvard style.
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