Managing International Business
Section 2: Managing International Business
Oppel (as cited in Torres, 2009) argues that global business in the
future will require leaders, and managers, to be like explorers, guiding
their organizations through unfamiliar and turbulent environments. With
markets, suppliers, competitors, technology and customers around the
world constantly shifting, traditional leadership models no longer work.
In their book titled, Global Explorers, Hal B. Gregerson, Allen J.
Morrison & J. Stewart Black (as cited in Torres, 2009) argue that
global leaders, and managers, will need to be proficient with languages
and have knowledge of multiple cultures and experiences in other
countries. “They must also have multidisciplinary perspectives, which
are essential for problem solving in complex and changing environments.
They must transcend the old ways of transactional relationships and seek
more enduring, sustainable and transformational relationships. Leaders
must empower their employees and seek to facilitate the employee’s
development interests” (Oppel, as cited in Torres, 2009).
As the world becomes more economically global, leaders, and managers, must be more culturally diverse-oriented in avoiding ethnocentrism and self-reference criteria approaches and in understanding cross-cultural behaviors and motivations in mobilizing the support of all employees, regardless of geographical and cultural differences. This is a basic requirement for developing effective global organizations.
To this end, Strategy is probably the most basic and the most advanced discipline in management. The basic purpose of strategy is to make a series of moves designed to achieve sustained competitive advantage, which consists of superior performance in comparison to competitors over extended periods of time. Therefore, the fundamental principles of international business strategy should be regularly reconsidered by managers at the highest levels and understood by individuals just starting their business careers.
As the world becomes more economically global, leaders, and managers, must be more culturally diverse-oriented in avoiding ethnocentrism and self-reference criteria approaches and in understanding cross-cultural behaviors and motivations in mobilizing the support of all employees, regardless of geographical and cultural differences. This is a basic requirement for developing effective global organizations.
To this end, Strategy is probably the most basic and the most advanced discipline in management. The basic purpose of strategy is to make a series of moves designed to achieve sustained competitive advantage, which consists of superior performance in comparison to competitors over extended periods of time. Therefore, the fundamental principles of international business strategy should be regularly reconsidered by managers at the highest levels and understood by individuals just starting their business careers.
Required Reading:
Please refer to each Activity for required readings within Activity Resources.
Assignment 6 Entering Foreign Markets
Regardless of international strategies; most MNCs have a basic goal of
expanding their market share, revenues, and profits. And they often
achieve these goals by entering a new market, or by introducing new
products. To be successful in increasing market share, a MNC must
normally (1) assess alternative markets, (2) evaluate the respective
costs, benefits, and risks of entering each, and (3) select those that
hold the most potential for entry or expansion.
Activity Resources:
For this assignment, do you think it is possible for someone to make a decision about entering a particular foreign market without having visited that market? Why or why not? What are the steps for conducting a foreign market analysis? What are three forms of exporting? And what are the relative advantages and disadvantages of the three specialized entry modes for international business?
Support your paper with a minimum of five (5) external resources In addition to these specified resources, other appropriate scholarly resources, including older articles, may be included.
Length: 5-7 pages not including title and reference pages
Your paper should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Be sure to adhere to the University's Academic Integrity Policy.
Learning Outcome: 6
Activity Resources:
- Review of Dess, G. G., Lumpkin, G.T., & Eisner, A. B. (2010). Chapter 7
- Review of Griffin, R. W., & Pustay, M. W. (2010). Chapter 12
- Hart, S. (2005, September)
For this assignment, do you think it is possible for someone to make a decision about entering a particular foreign market without having visited that market? Why or why not? What are the steps for conducting a foreign market analysis? What are three forms of exporting? And what are the relative advantages and disadvantages of the three specialized entry modes for international business?
Support your paper with a minimum of five (5) external resources In addition to these specified resources, other appropriate scholarly resources, including older articles, may be included.
Length: 5-7 pages not including title and reference pages
Your paper should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Be sure to adhere to the University's Academic Integrity Policy.
Learning Outcome: 6
Assignment Outcomes
Critique the management of International Business Operations’ Strategies and Practices.
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